I Love Sushi

Briefing

As a franchise organisation without a sustainability manager, I Love Sushi wanted to embed sustainability into its business operations. But alongside daily operations, full agendas and growing requirements, turning that ambition into action was a challenge. What we see in practice is that many businesses face the same challenge: 77% of SMEs plan to make a sustainability investment this year, yet only 17% have a concrete short-term plan.

Our Work

One of our sustainability experts worked alongside the I Love Sushi team through our Sustainability as a Service approach. With this approach, a sustainability expert is periodically embedded within the organisation to create structure, identify priorities and support execution.

We worked with a holistic approach, looking beyond compliance and focusing on different parts of the business:

  • Menu development and assortment choices
  • Store appearance and customer-facing communication
  • Fish supply chain and sourcing considerations

Result

As the strategy took shape, I Love Sushi was able to position itself as a frontrunner in the sushi sector. At the same time, the sustainability strategy played a meaningful role in successfully raising capital.

Reach out to us from across the world!

We are well versed in local and global sustainability challenges as we have both a local and  an international team with different backgrounds located in our offices across the globe. No matter where you are located, we are there to support you!
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